The Benefits of Hiring a Business Coach for Your Small Business

A business coach is something all business owners need but rarely use due to our ego and costs. 

Ever heard the saying that a “dream is just a business idea without action”? 

You may have solid foundations, but qualified coaches can help with your accountability, and business model and teach you business acumen.

If you look at successful business leaders, the majority of them have had someone with personal experience guiding them and coaching them. Business coaches have “been there and done that”, giving you the opportunity to not waste time, money, or effort on something they had tried and tested before. To be a successful business owner, your ego needs to make space for a mentor or business consultant that can allow you to be your best.

In regards to money, it isn’t worth the worry. If your concern is how expensive business coaching is, then you aren’t looking at it from a Return On Investment (ROI) perspective. The money you invest in a business coach can be some of the biggest returns you see for your business.

What is Business Coaching?

Business coaches help entrepreneurs, business owners, and professionals grow in a variety of ways. They receive payment and usually work on a fixed schedule to share actionable feedback, personalized business advice, and growth plans for their clients to increase company revenue, accelerate their careers, or increase business growth.

The goal of a business coach is to help business owners emphasize their leadership skills, strengths, mitigate weaknesses, and establish a clear path that will help them make better business decisions and manifest their overall vision.

What is included in business coaching?

• Guidance in defining long and short-term business goals
• Business strategy planning for the growth and sustainability of your business
• Professional advice designed to help you gain valuable perspective
• Creation and revision of different business operation tasks
• Accountability for goal-reaching in your organization

Why hire a business coach?

1. Greater self-awareness and a positive mindset.

A business coach will help you learn self-awareness in business in the sense that you’ll be able to identify your strengths, as well as areas of weakness that need further development.

The goal is that, through being self-aware, you’ll feel more in control over your processes and develop a positive mindset that is conducive to success.

2. Clarity on what success looks like and the steps needed to achieve it.

A business coach is likely in their position because they have achieved success in their ventures. Given this, they have the experience to model for you what success looks like and how they got there.

Of course, success means something different to everyone, so they will help you outline what success looks like for you and your business goals and help you come up with the steps to get there.

3. Development of critical soft skills and decision-making.

As mentioned above, business coaches have significant business experience from which they can help you develop critical soft skills required to achieve business success and teach you how to apply these skills to your business decision-making.

4. Accountability and growth.

A business coach has no personal stake in your venture, so they will give you valuable, unbiased insight into your business at its current state and the processes you practice. In turn, understanding how your business looks to an outsider helps you take accountability for your processes, both good and bad, and understand what needs to change.

Your coach will also hold you accountable to your goals, as you know they’re there to follow along with your progress and watch you hit your milestones.

5. Increased individual performance, productivity, and confidence

You’ll increase your performance, productivity, and confidence because business coaching helps you develop:

• Self-awareness and a positive mindset
• Skills needed to make valuable business decisions
• Accountability for your processes and recognizing where change is necessary

Now you may be wondering, is business coaching actually worth the investment?

Are business coaches worth the money?

A business coach is worth the knowledge and experience they offer and apply to your business’s specific needs.

With that being said, complete a thorough search for the right coaching service you need. If you’re only trying to improve your marketing strategies, find an experienced marketing coach. If you need a complete overall of your business, find an experienced coaching team and network.

Most of our clients have blossomed from business relationships into personal relationships as we strive to grow our client’s businesses, we are a critical piece of their business but also their personal life for small to medium business owners.

Can’t Afford Coaching?

Try a business mentoring program.

Business mentoring programs give you access to experienced business and industry experts who can identify opportunities or refine the skills you need to develop your business.

An example is the Mentoring for Growth Program (M4G program), which gives eligible businesses free access to volunteer business mentors in selected mentoring sessions.

Want to take the Next Step?

Take your business to the next level

Get practical advice from Australia’s most trusted business coaching firm and take your business to the next level.

Our business coaching strategies, framework, and check-in calls are proven to deliver results for business owners who have an established product or service and are looking to grow and scale their business.

Explore what’s possible when your business is backed by the best.

The Serial Seller Packages

We provide two options for our clients were made to suit their needs and we can tailor our coaching style to accommodate;

Option 1: Monthly Coaching Call

This is a standard fee that is paid monthly prior to the call. 

At The Serial Seller, we don’t feel that you need more than one call a month to start with. This can increase to a call every fortnight as your business starts to grow. 

These meetings will be used as accountability calls and will track key metrics for your business, how you are tracking, how to improve, and the action items assigned.

If you are currently paying a business coach and they don’t track your key metrics with you, stop paying them. I’m sorry but practical advice is not enough to be worth what business coaches are charging.

Option 2: Done For You Services

We provide a holistic approach which is a package of done-for-you services in which we become a part of your business provide a step-by-step plan of action and build out your sales and marketing arm. 

In this package, we include a monthly coaching call that includes the key metrics for your business and how we are tracking against those metrics for you. 

In the coaching call, we also discuss key goals, action items, and a strategic roadmap for our business owner clients as well as ourselves.

The Serial Seller Conclusion

I am a strong believer in business coaches and if it is either your ego or your costs that are preventing you from hiring one, I recommend you at least “dip” your toes in the water and try a business coach to see if they can impact your business. 

You need someone to assist you, someone that is going to ask you the tough questions that you won’t ask yourself, someone who can see your blind spots, someone who has a wealth of experience in your industry or experience in sales, recruitment, or marketing.

If you are a B2B business owner and are looking for a business expert to help you succeed, look no further. Book a Call with Us Now! We believe our coaching style is the key to success for all of our clients.